During the SPC Spring Meeting in Toronto last week, we debuted video submissions from the first-ever SPC Packaging Stewardship Video Challenge. All SPC member companies were invited to submit short videos highlighting their company’s progress, innovation, and commitment to sustainable packaging. The videos were intended to inspire, educate, and encourage viewers, and the challenge was a great way for members to learn more about the activities of fellow member companies, as well highlight the good work of SPC members and the collective impact of the coalition. The theme of this year’s challenge was: How is your company making the SPC definition of sustainable packaging come to life? The video challenge was generously hosted by BASF.
From the 13 videos that premiered at the meeting, SPC staff selected their top three favorite videos, and the meeting attendees voted for their top video choices in three categories: Best Innovation, Best Implementation of the SPC Definition, and Best Video. And the SPC Video Challenge awards go to:
Best Video: cei/InterGroup International
http://youtu.be/Qbex4-rZ3N0
Best Innovation: The Coca Cola Company
http://youtu.be/N8ZJMMl07fU
Best Representation of the SPC Definition: Starbucks
http://youtu.be/b_VLtEvypek
SPC Staff Picks
cei/InterGroup International
http://youtu.be/Qbex4-rZ3N0
Schawk/Anthem
http://youtu.be/20hGifGno2w
REI
http://youtu.be/aTnjFLqayYU
All winning videos are now available on the SPC website. Congratulations to all of this year’s Video Challenge winners and thanks to everyone who submitted videos!
